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NEW QUESTION 35
A customer is creating a re-engagement campaign. The Campaign only targets subscribers who have had emails fail at send time due to held status within the last 60days. The goal is to send an SMS to the subscribers asking them if they want to update their email address.
What should a consultant recommend to meet the criteria?
NEW QUESTION 36
Northern Trail Outfitters wants to send a weekly coupon campaign. They segment their audience using data from several data extensions, which results in an audience size of approximately 200,000 subscribers. They want to send a reminder three days later at the subscribers' optimized send time.
What solution should they use?
NEW QUESTION 37
A university plans to use Journey Builder to improve their 1:1 marketing to potential students, current students, and alumni. The university currently has student data in Sales Cloud. Other data, such as course catalog, student demographics, and alumni information, is stored in external systems.
Which two actions should be consultant recommend? Choose 2 answers
NEW QUESTION 38
What storage model should be used if a subscriber has more than one value for an attribute?
Explanation:
The answer should be data extensions because we can create data relationships using data extension.
NEW QUESTION 39
......
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2023 Updated Salesforce Marketing-Cloud-Consultant: Salesforce Certified Marketing Cloud Consultant Latest Test Questions
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NEW QUESTION 35
A customer is creating a re-engagement campaign. The Campaign only targets subscribers who have had emails fail at send time due to held status within the last 60days. The goal is to send an SMS to the subscribers asking them if they want to update their email address.
What should a consultant recommend to meet the criteria?
- A. Use Tracking Extract, File Transfer, and Import activities from Automation Studio to inject the subscribers into a data extension used as an Entry Source by Journey Builder.
- B. use Data Extension Extract and Import activities from Automation Automation Studio to inject the subscribers into a CloudPage used as an Entry Source by Journey Builder
- C. Use SQL Query and File Transfer activities from Automation Automation Studio to inject the subscribers into an API Event used as Entry Source by Journey Builder
- D. Use SQL Query and Import activities from Automation Studio to inject the subscribers into a data extension used as an Entry Source by Journey Builder
NEW QUESTION 36
Northern Trail Outfitters wants to send a weekly coupon campaign. They segment their audience using data from several data extensions, which results in an audience size of approximately 200,000 subscribers. They want to send a reminder three days later at the subscribers' optimized send time.
What solution should they use?
- A. Automation Studio and Journey Builder
- B. Automation Studio and Interaction Builder
- C. Journey Builder
- D. Automation Studio
NEW QUESTION 37
A university plans to use Journey Builder to improve their 1:1 marketing to potential students, current students, and alumni. The university currently has student data in Sales Cloud. Other data, such as course catalog, student demographics, and alumni information, is stored in external systems.
Which two actions should be consultant recommend? Choose 2 answers
- A. Create an Import Activity to import alumni data into Salesforce Report.
- B. Use Data Designer to link student and alumni data to the contact record.
- C. Create list attribute to store student data from Sales Cloud.
- D. Use Synchronized Data Sources to obtain data from Sales Cloud.
NEW QUESTION 38
What storage model should be used if a subscriber has more than one value for an attribute?
- A. Lists
- B. Profile Attribute
- C. Publication Lists
- D. Data Extensions
Explanation:
The answer should be data extensions because we can create data relationships using data extension.
NEW QUESTION 39
......