sonalika verma
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Generative AI in finance significantly enhances fraud detection and prevention by analyzing transaction data in real time to identify unusual patterns and anomalies. By generating predictive models, it can simulate various fraud scenarios and continuously learn from new data inputs. This proactive approach allows financial institutions to adapt quickly to emerging threats, reduce false positives, and improve overall security measures. Ultimately, leveraging generative AI helps organizations protect assets and maintain trust with customers by ensuring a safer financial environment.