How do I track conversions from crypto ads?

E

Earn commissions with PPC

Member
To track conversions from crypto ads, you need to implement a combination of tracking tools and analytics tailored for the crypto space. Start by integrating a conversion tracking pixel or code snippet—usually provided by your ad network (like 7Search PPC or Coinzilla)—onto the thank-you page, sign-up page, or post-purchase page of your website. This pixel fires when a user completes the desired action, such as signing up, making a purchase, or submitting a form. In parallel, use web analytics platforms like Google Analytics or Matomo, where you can set up specific goals or events that represent your conversion actions. If you're running ads on blockchain-integrated platforms, some may offer wallet-level or on-chain tracking to monitor if users completed crypto-native actions, like wallet connections or token purchases. To get deeper insights, connect your campaign UTM parameters to your analytics dashboard so you can trace which ad, keyword, or traffic source led to the conversion. Also, for privacy-compliant blockchain marketing, ensure the tracking tools you use align with crypto users’ expectations and data protection regulations.
 
Bạn phải đăng nhập hoặc đăng ký để bình luận.
Top